Yurts story in today’s Mercury News
Tuesday, February 12th, 2008The Santa Clara County Board of Supervisors will mull the matter tonight.
Yurts are only part of a five-year effort by the county to attract more campers. Officials recently started putting up Spanish-language posters on buses and light rail advertising “Camp Here,” after surveys showed Hispanics are a promising untapped camping market. But despite those and other efforts - like promoting county parks at various outdoor stores - attendance has still dipped. The sites are booked for only about 17,000 nights a year on average - or between 12 percent and 20 percent average annual capacity.
So, why don’t more people like to camp in the county parks?
A product sample from the company